Enrollment Promotion

Are you effectively reaching students to increase program enrollment?

Filling programs—whether full-time, short-term, or specialized courses—can be one of the biggest challenges for career tech schools. Without a clear, data-driven strategy, valuable opportunities to connect with students and build enrollment pipelines may be missed.

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The AMG Team specializes in enrollment promotion strategies. 

Enrollment Challenges You May Face

 Low enrollment in priority programs: Struggling to attract students to specific offerings like machining, paramedic training, or leadership training.
 Difficulty reaching potential students: Lacking effective targeting for high school students, adults, and in-district learners.
  Missed opportunities for follow-up: Interested students often disengage without consistent, tailored communication.
 Weak high school pipelines: Limited partnerships with local schools can create a gap in enrollment flow. 
Tailored Services for Career Techs

Enrollment Promotion Services

Targeted Digital Advertising

Reach potential students directly with data-driven ad campaigns across platforms like Meta, Google, and more.

Re-Engagement Campaigns

Serve ads to past and current students to encourage enrollment in specific courses aligned with their interests.

Direct Mail Campaigns

Send catalogs, postcards, and other materials to high school students and local communities to build your enrollment pipeline.

Pipeline Development

Strengthen relationships with high schools to create consistent pathways for enrollment.

kiamichi
Case Study

Enrollment Promotion: Paramedic Campaign - Kiamichi Tech

Problem
Kiamichi Tech faced challenges in filling its paramedic program and needed a cost-effective strategy to increase in-district applications.

Strategy
The AMG Team developed a targeted Meta advertising campaign focused on generating applications from individuals within Kiamichi Tech’s districts.

We focused on targeting adults aged 18-55 across key district locations and developed a messaging strategy to resonate with the audience.

Results
The campaign had a relatively small monthly budget of just a few hundred dollars, and over only two months, the campaign gained 78,620 impressions and 878 clicks to the website to learn more about the paramedic program. 

 

 

Work With Us

We're a strategic extension of your team.
Let's reach your goals.

Career tech leaders trust  The AMG Team to develop strategies and execute data-driven services to reach their goals.